Investment Finance Guide
This was a full branding and asset creation project for Joseph Mews in creating the latest edition of their Investment Finance Guide. The brief was to create a piece that provided a clear and concise breakdown of the financial elements of an investment. As a conceptual piece, I used dramatic visuals to add emotion to an otherwise ‘stuffy’ subject. Plenty of white space creates a cleaner overall design and the use of green as a secondary colour invokes concepts such as wealth and prosperity. The structure of the branding and visuals also lent well to creating disruptive social content.
